Presented by: Irene Petrick and Russ Martinelli, Trendscape Innovation Group
The second in the Strategic Roadmapping Series Break Through: Identify & Solve Future Problems End-Users Care About, this webinar shows how Strategic Roadmaps are used to look past what we know to focus on what we can imagine to break the cycle of incremental innovation, and how storytelling techniques uncover strategies to capitalize on the future problems identified.
During this webinar you will learn:
- How Strategic Roadmaps are used to look past what we know
- How to focus on what we can imagine in order to break the incremental innovation approach
- What proven storytelling techniques can be used discover solutions and strategies that capitalize on the future problems that have been identified
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About the Presenters