We repeatedly hear about the same challenges that companies face in developing high-value ideas and concepts. Sopheon works with some of the world’s leading consumer goods, FMCG and food and drinks companies to address these challenges by helping them define and adopt new leading practices for innovation across their enterprises.

Download this ebook to learn more about the five principles that can make the difference between a portfolio of average ideas and a portfolio of great ideas… that become great products.

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