Shifting strategies with Alex Castro

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Alex Castro is the CEO of M Corp, an IT services and consulting company that partners with businesses to help them achieve long-term modernization through improved data and technology. Alex is driven to bridge the gap between ideas and execution in the modern world, which explains why he took it upon himself to learn and master everything involving digital transformation and innovation. He is also the author of the book Measure, Execute, Win, where he talks about ReM Score and how this data-driven measurement allows companies to make better corporate decisions.

In this episode, Alex shares his thoughts on what it means to be a transformative company in a post-pandemic world. He describes why many companies have great ideas, but fail at execution. He discusses why the tech industry is not aligned with the needs of the modern age, especially after COVID-19. He explains why the future of growth is not about selling the tools, but selling what the tools get you. Alex also recounts his experience with the crash of 2008 and how it compares to the current market.

"Execution is the cliff—a lot of great ideas fall off that cliff." - Alex Castro

This week on Innovation Talks:

  • What M Corp does and the services they offer
  • How Alex got started in powering modern transformation
  • One of the biggest things consultation firms miss
  • Why many companies fail at execution
  • How the tech industry is out of sync with the post-pandemic world
  • Why everybody has a data problem today
  • Defining transformation in a post-pandemic world
  • The future businesses that will thrive in the tech industry
  • Why tech incentives are in the wrong places
  • Alex's experience during the crash of 2008
  • The difference between transformation and modernization

Connect with Alex Castro:

This Podcast is brought to you by Sopheon

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