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How chemical organizations can harness innovation to drive recovery

Innovation is the backbone of your growth engine

When it comes to manufacturing today’s chemical products, sophistication breeds complexity. That’s why product realization requires a new approach that brings together future business and new product planning along with innovation process best practices.

This e-book addresses the following questions:

  • How does a disrupted global economy impact the chemical industry?
  • How do companies thrive after an economic downturn?
  • How can chemical companies innovate and adapt strategically?
  • How can innovation best practices drive NPD and portfolio decision-making?
  • How can chemical companies improve the innovation process?

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