Product innovation begins with a strategy and ends with the successful launch of a new product or service. Alignment between strategy and portfolio management, clarity of goals, real-time metrics--combined with efficient tools and processes--go hand-in-hand to implement successful product introductions.
In conjunction with GMA SmartBrief, we're pleased to host a webinar with experienced innovation experts Jenny Tang-Bulk and Theresa Schaefer of Land O'Lakes, who will share what you need to know to align strategy and portfolio management.
Learn how to:
- begin the consumer goods innovation journey with a clear understanding between business strategy and portfolio goals
- define clarity of goals, timing of deliverables, decision-makers and overcome hurdles along the way
- set proper KPIs at the beginning of your innovation journey to benchmark your progress
- implement an enterprise-wide innovation management solution that enables collaboration throughout the entire innovation journey
Click image above to view a short introduction. Complete form below to view the full video.
About the Presenters