
Sopheon and global innovation consulting firm Kalypso have a new joint offering for consumer goods companies: FEI Optimizer.
Combining Sopheon's leading-edge idea development software and Kalypso's innovation consulting services, FEI Optimizer is the first solution to extend ideation support to concept development and testing with integrated linkage to third-party consumer research. With this new offering, innovation teams can easily understand how concepts have evolved over time and view the consumer feedback that has influenced those changes.
Together, Sopheon and Kalypso are helping consumer goods manufacturers transform their front-end innovation processes to develop bigger, better ideas and concepts - with bigger, better business results.