Bryan Seyfarth, PhD, Sopheon Director of Consumer Goods, has written “Lifting the Lid on Food Innovation: How Digitalization Can Help” which was published by

Intro text:

Food and beverage innovation is a constant demand, even for the well-organized enterprises. When it comes to getting innovation right, the stakes are extremely high; failure rates for new food and beverage products have climbed to as high as 80% in recent years.

How can food and beverage companies continue to make innovation a priority, while guarding against the vagaries of the industry that can torpedo the smartest strategies and greatest ideas? By digitalizing innovation processes and eliminating roadblocks to alignment, visibility and collaboration.

Print Friendly, PDF & Email