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Innovation and New Product Development (NPD) Q&A with Bob Cooper – Part Two

2018-05-02T16:18:25-05:00November 11th, 2014|

Read part of the Q&A session between Dr. Robert Cooper and webinar attendees from The Five Most Important Drivers of Success in Product Innovation – That Most People Get Wrong!

Innovation and New Product Development (NPD) Q&A with Bob Cooper – Part Three

2018-05-02T16:19:12-05:00October 25th, 2014|

Based on Dr. Robert Cooper's, President of the Product Development Institute Inc., broad and deep knowledge, he responded to a number of audience questions during the recent webinar, "The Five Most Important Drivers of Success in Product Innovation – That Most People Get Wrong!"