Follow these five principles of idea development for a focused set of high-value ideas aligned to your strategy.
Stop creating! Start innovating! 10 Steps to Take Your Idea from Killer Concept to the Next Big Thing
Best-practice companies focus on the quality of high-value ideas, not just the quantity of the ideas. More selective decision-making around which ideas enter your pipeline can generate twice as much revenue from new products.
The next time you run an idea campaign looking for ideas on how to pursue an opportunity, remember what you’re really looking for are the right people!
Explores the value of leaderboards in the ideation process.