How Foresight, Planning, White Space Finding and Portfolio Management Facilitate your Growth Plans
Presented by: Hans-Cristian Eppich, Business Development Director, Sopheon GmbH
Listen to this presentation (in German with English subtitles) recorded at the Disruptive Technologies & Innovation Foresight Minds conference in Berlin and learn how an existing portfolio of development projects and existing patent situations can be aligned with the requirements and opportunities in future growth markets through Strategic Planning and Roadmapping.
During this session you will learn:
- How to align strategic initiatives with your existing and future IP and Product Portfolio
- How to implement technology foresight and market trend identification processes
- How to roadmap your portfolio into the future
- How to be agile − prioritize your portfolio to new markets and market developments
When you take into consideration that a strategic and targeted Innovation Management approach generates up to an additional 30% turnover, it is virtually incomprehensible as to why only a minority of 30-40% of all companies employ Strategic Roadmapping. The increasing complexity of global development and value added chains calls for state-of-the-art tools. Thanks to the Internet and increasing mobility these tools are now also available to SMBs. However, up till now predominantly Global 2000 companies profit from this sophisticated toolset. To sustain future competitiveness companies must use the latest solutions available for innovation performance.
In his presentation, Hans-Cristian Eppich discusses how an existing portfolio of development projects and existing patent situations can be aligned with the requirements and opportunities in future growth markets through Strategic Planning and Roadmapping.
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About the Presenter