Wrapping up the series, Dr. Bryan Seyfarth discusses Agile software development methodology principles Consumer Goods firms can adapt to increase agility and fast-track their innovation rate.
The Agile principles from the world of software development can be adapted to the unique context of consumer firms, in combination with emerging practices from the world of product portfolio management (PPM).
Dr. Bryan Seyfarth – consumer goods and innovation management guru – describes how the current state of consumer goods innovation compares to Agile principles from the world of software development.
We answer the Roadmapping FAQs: what it is, who is and should be using roadmapping processes, and why your organization should implement a roadmapping process to generate greater returns from your R&D and Innovation efforts + much more!
Innovation processes break down at a number of critical points. This is an example of integrated innovation.
Dr. Bryan Seyfarth discusses a recent SymphonyIRI study about consumer products and the results on how to grow revenues may surprise you.